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The Visionaire QingJian Realty

Source: The Straits TimeQingjian Realty is a Singapore based developer, is part of the Qingjian Group Co., Ltd., a conglomerate with a wide range of business operations such as investment, contracting, capital management, real estate development,  logistics and more. The parent group’s projects have included the the Olympic Sailing Centre, Liuting International Airport, and residential and commercial towers.

Since 1999, the Group has been developing a wide spectrum of buildings in Singapore, including some commercial and industrial building projects. Qingjian Realty, was involved in the Nutura Loft Bishan [HDB-DBSS] (2008), Nin Residence Potong Pasir [Condo] (2010), RiverParc Residence Punggol [EC] (2011), RiverSound Residence Sengkang [Condo](2011) and River Isles Punggol [Condo] (2012).

WHILE its parent company is known for landmark buildings including the 2008 Olympic Sailing Centre and Liuting International Airport in China, Singapore-based Qingjian Realty is focusing on mass market residential projects, especially executive condominium in Singapore.

“We want to establish ourselves like a ‘local brand’ in Singapore, and we feel that executive condominiums (ECs) and mass market condominiums is the best way to familiarise locals with our brand,” said Li Jun, general manager of Qingjian Realty (South Pacific) Group.

The group, which entered the Singapore market in 1999 as a construction company, has since launched and developed a range of developments including Natura Loft, a HDB design, build, and sell scheme in Bishan, River Isles, Nin Residence, and Waterbay executive condominium (EC).

Although it has developed its share of industrial projects through joint ventures, Qingjian said it is likely to focus on residential mass market (including executive condominium) projects. However, it is not averse to larger projects like mixed developments, provided the right joint venture partner comes along.

“When we launched our first EC, the income ceiling for eligible homebuyers was $10,000 and now it’s $12,000. Although the income ceiling has been raised, the price range for ECs is still relatively stable. This is why we see the EC market as being quite stable and healthy,” said Mr Li.

“No matter what the changes, the government must take into consideration the class of buyers ECs were originally designed for – they may not be eligible to buy a HDB flat, but are unable to buy a private home.”

Qingjian Realty has partnered Samsung Asia to integrate smart living technology into its future developments as these innovations become commercially-available.

Valued at up to $4 million, the deal will see Samsung providing smart appliances like built-in kitchen appliances, air conditioners, washing machines and refrigerators to homeowners.

For instance, the technology will allow them to operate their washing machines remotely, at the touch of a smart device.

Qingjian is believed to be the first developer in Singapore to embark on such features, and plans for these to be offered in an upcoming executive condominium (EC) in Sembawang to be launched in 2016.

As part of the agreement, owners of Qingjian developments that are expected to obtain TOP from 2015 will also be able to purchase Samsung appliances at preferred rates.

“What we aim to do is to start anticipating and building today the smart Qingjian home that you will be receiving the keys to in three to five years. One that already has the latest technology and infrastructure to integrate with your smart lifestyle at that point in time,” said Li Jun, General Manager, Qingjian.

In anticipation of rapid technological improvements, Qingjian hopes to ‘future-proof’ its new launches by incorporating the necessary infrastructure to support smart homes as they are constructed. This would ensure that buyers are able to plug into the smart home immediately.

Going forward, the partners hope to take this technology further, and will leverage on the Internet of Things (IoT) to enable homeowners to better integrate their technology with personal smart devices.

In year 2014, QingJian Realty unveiled two EC projects – Bellewoods at Woodlands and Bellewaters in Sengkang.

Both projects will yield over 1,200 apartments and include CoSpace Flexi units that is trademark to Qingjian. The optional layout allows buyers to reconfigure and customise their living spaces to suit different lifestyle needs.

Projects developed by QingJian Developer